Survey finds 44 percent Pakistanis watch news channels daily
JournalismPakistan.com | Published: 11 September 2017
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A survey by Gallup & Gilani Pakistan shows that a significant portion of the population engages with news channels daily. The study included a diverse sample of men and women from all provinces.Summary
ISLAMABAD – Forty-four percent Pakistanis claim to watch news channels every day, according to a survey.
The study was released by Gilani Research Foundation and carried out by Gallup & Gilani Pakistan, the Pakistani affiliate of Gallup International.
A media release said that a nationally representative sample of men and women from across the four provinces was asked: “Regarding watching news on the television, please tell how often in a week do you watch news on TV?”
In response to this question, 44% said they say saw new channels every day or almost every day, 32% said at least three to four times a week while 18% said at least once a week. Only 6% said never.
The latest survey was carried out among a sample of 1751 men and women in rural and urban areas of all four provinces between August 14- 21.
KEY POINTS:
- 44% of Pakistanis watch news channels daily
- 32% watch news 3-4 times a week
- 18% watch at least once a week
- 6% reported never watching news
- Survey included 1751 participants across rural and urban areas
