PEMRA's major decision on airing of Indian content
JournalismPakistan.com | Published: 3 October 2016
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PEMRA has linked the airing of Indian content to how much Pakistani content is shown in India. This decision aims to enhance local broadcasting and enforce regulations against illegal channels.Summary
ISLAMABAD – Electronic media watchdog PEMRA Monday decided to link airing of Indian content to the proportion allowed by that country for telecasting Pakistani material on their screens.
In this connection, a summary has been dispatched to the federal government featuring relevant recommendations. The decision came during the authority’s 119th meeting at the PEMRA headquarters in Islamabad.
PEMRA said as a result of these recommendations, the policy made during Pervez Musharraf’s era would stand abolished with the industry getting a boost.
The watchdog warned that after October 15, it will start a crackdown against illegal channels and those airing illegal content. It said it was in contact with the federal and provincial governments and their institutions in this regard.
Key Points
- PEMRA's decision to connect Indian content airing to Pakistan's broadcast rights in India.
- New recommendations sent to the federal government for policy changes.
- Previous policies from Musharraf's era will be abolished.
- Crackdown on illegal channels starts after October 15.
- Collaboration with federal and provincial governments on enforcement.
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