JournalismPakistan.com | Published June 08, 2024
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As of June 2024, social media platforms continue to evolve rapidly, introducing new features and adapting to changing user behaviors. Here are some of the key updates and trends shaping the social media landscape this year:
Facebook: Emphasis on Community and Privacy
In response to growing concerns about user privacy and data security, Facebook has introduced several new features aimed at enhancing user control over personal information. The platform's updated privacy settings, launched in April 2024, provide more granular options for managing data sharing and ad preferences. Additionally, Facebook has expanded its focus on community-building, with new tools to support groups and local events.
Twitter: Enhanced User Experience
Twitter has made significant changes to improve user experience and engagement. In May 2024, the platform rolled out an update that includes a customizable feed, allowing users to prioritize content from preferred accounts. Twitter Spaces, the platform's live audio feature, has also seen improvements with new moderation tools and expanded accessibility options.
Instagram: New Creative Tools
Instagram continues to prioritize creative expression with the introduction of several new tools. In June 2024, the platform launched advanced editing features for Reels, including augmented reality effects and collaborative editing options. Instagram has also enhanced its shopping capabilities, allowing users to make purchases directly within the app, streamlining the e-commerce experience.
TikTok: Sustained Growth and Innovation
TikTok remains a dominant force in the social media world, with its user base continuing to grow. In early 2024, TikTok introduced an AI-driven content recommendation system, improving the relevance and engagement of videos in users' feeds. The platform has also expanded its suite of creator tools, making it easier for users to produce high-quality content.
Social Media Marketing: Adapting to Change
As social media platforms evolve, so do the strategies for effective social media marketing. Brands are increasingly leveraging the power of short-form video content, with platforms like TikTok and Instagram Reels leading the way. Additionally, there is a growing emphasis on authentic engagement and community-building, as consumers seek more meaningful connections with brands.
The social media landscape in 2024 is marked by significant advancements and shifts, reflecting the dynamic nature of digital communication. By staying informed about these changes, users and marketers alike can better navigate and leverage the power of social media in the year ahead.
December 05, 2024: UNESCO and IRADA hosted a national consultation in Islamabad, calling for inclusive Internet governance reforms in Pakistan to protect digital rights, freedom of expression, and access to information through multi-stakeholder collaboration.
December 04, 2024: A viral video claiming journalist Matiullah Jan was expelled from PMA has been debunked by iVerify Pakistan. The video, edited with AI, originates from the drama serial Ehd-e-Wafa.
November 30, 2024: Journalist Matiullah Jan has been released from Adiala Jail after securing bail, ending fears of a potential transfer to Attock Jail. He expressed gratitude to supporters and shared light-hearted moments about his custody.
November 30, 2024: Daily Dawn condemns the arrest of journalist Matiullah Jan as a misuse of the law. The editorial highlights concerns over the state's weaponization of legal provisions against journalists, activists, and dissenters.
November 30, 2024: The Islamabad Anti-Terrorism Court has granted bail to journalist Matiullah Jan in a case involving drugs and terrorism charges. He was released on a surety bond of PKR 10,000 following the suspension of his physical remand by the Islamabad High Court.
November 29, 2024: The Lahore High Court has ordered the production of journalist Shakir Mahmood Awan’s alleged kidnapper by Monday while summoning IG Punjab and demanding CCTV footage from Safe City.
November 29, 2024: Suno TV faces criticism for targeting senior journalist Matiullah Jan with a smear campaign following his controversial abduction and arrest. This raises serious concerns about media ethics and press freedom in Pakistan.
November 29, 2024: WISPAP has requested the Ministry of Interior to extend the deadline for VPN registration in Pakistan, citing the need to ensure compliance amid increasing VPN usage after platform bans.
December 05, 2024 UNESCO and IRADA hosted a national consultation in Islamabad, calling for inclusive Internet governance reforms in Pakistan to protect digital rights, freedom of expression, and access to information through multi-stakeholder collaboration.
December 05, 2024 Over 50 journalists protested in Kuala Lumpur against proposed amendments to the Printing Presses and Publications Act, which threaten press freedom. IFJ and NUJM urge the government to withdraw the bill and engage in stakeholder consultation.
December 04, 2024 A viral video claiming journalist Matiullah Jan was expelled from PMA has been debunked by iVerify Pakistan. The video, edited with AI, originates from the drama serial Ehd-e-Wafa.
December 04, 2024 The ICC Champions Trophy 2025 faces uncertainty as Pakistan's hosting rights clash with India's refusal to participate. A political and financial standoff unfolds.
December 03, 2024 Submit your work for the Global Shining Light Award by February 28, 2025. Celebrate investigative journalism from the Global South at the Kuala Lumpur conference.