JournalismPakistan.com | Published June 08, 2016
Join our WhatsApp channel
LAUSANNE - Olympic Channel Services (OCS) has announced that it has to date reached cooperation agreements with 27 International Sports Federations (IFs) to collaborate on content for the Olympic Channel, marking another significant step on progress toward launch.
IOC President Thomas Bach, who recently chaired a joint Olympic Channel Board of Directors meeting at the newly inaugurated OCS facilities in Madrid, said: “The Olympic Channel will mark a major shift in how the Olympic Movement connects with young people all year round. The International Federations have embraced the Olympic Channel and we look forward to working with them on the exciting programming and promotional opportunities. The newly formed Olympic Channel team is making steady progress, with the emphasis on ensuring the product is right and the quality of the programming matches our ambition. We look forward to announcing the 2016 launch date in the coming weeks.”
Mark Parkman, General Manager of Olympic Channel Services, said: “Preparations for the launch of the Olympic Channel are on course and the announcement of these cooperation agreements with our IF partners is another important step forward. We expect to make further announcements regarding collaborations with other IFs and stakeholders in the near future. Content production has begun, the technology and platforms are being tested, and there is a growing sense of energy and excitement here among the Olympic Channel team as we prepare for launch this year.”
The creation of an Olympic Channel was one of the key recommendations of Olympic Agenda 2020, aiming to provide a new way to engage young people and core fans in the Olympic Movement, while also promoting the Olympic values on a consistent basis.
The Channel will broadcast live sports events, news and athlete stories, as well as historical Olympic footage and official films from the IOC’s archives. There will also be a focus on educational and youth-oriented programming, sustainability, sports science and nutrition, and promoting a healthy and active lifestyle.
The Olympic Channel Services team now consists of more than 60 full time employees, representing 20 different nationalities. The Olympic Channel team is composed of experienced broadcast professionals and innovative content-producers working out of two main bases of operation. The commercial and distribution departments are located at the IOC headquarters in Lausanne, Switzerland, and the technical and production units operate out of Madrid, Spain. The facility to house the Olympic Channel in Madrid is now complete and the OCS production team has begun working with leading production companies from around the world.
The Olympic Channel collaborations aim to complement the International Federations’ current broadcast and distribution arrangements. The Olympic Channel team is currently working with the IFs to create innovative partnerships, including live event coverage, highlights, magazine shows, news coverage and original programming. - Press release
June 11, 2025: Pakistan celebrated a narrow win over Bangladesh, but beneath the jubilation lies a deeper crisis—from sidelined veterans to a collapsing domestic structure—signaling an urgent need for cricket reform.
June 11, 2025: Journalists walked out of the post-budget press conference in Islamabad to protest the absence of a technical briefing and the government's dismissive behavior, calling it unacceptable and intolerable.
May 31, 2025: Dr. Nauman Niaz has issued a defamation notice to Shoaib Akhtar over derogatory remarks made during a recent broadcast, reigniting a longstanding media feud between the two prominent figures in Pakistan.
May 30, 2025: The Human Rights Commission of Pakistan has demanded the full repeal of PECA, citing its vague language, coercive powers, and threats to free speech and digital rights in Pakistan.
May 30, 2025: The Pakistan Federal Union of Journalists (PFUJ) has condemned the murder of journalist Syed Mohammed Shah in Jacobabad, calling for urgent justice and improved safety for media professionals in Sindh.
May 26, 2025: In Rawalpindi, police allegedly side with Jang Group to block 66 reinstated employees from resuming work despite court orders, drawing sharp criticism from unions and press freedom advocates.
May 25, 2025: PFUJ condemns the Jang Group's decision to dismiss over 80 employees in Rawalpindi, calling it an 'economic massacre.' The union warns of nationwide protests if workers are not reinstated.
May 25, 2025: Daily Jang Rawalpindi has terminated over 80 employees, including female staff, despite multiple court rulings in their favor—raising concerns over labor rights violations and misuse of authority in Pakistani media.
May 19, 2025 PJS reports 219 Palestinian journalists killed in Israeli attacks since October 7, with 30 women among the victims. Over 430 were injured and 685 family members were killed. Read more on the systematic targeting of media in Gaza.
May 15, 2025 Discover the legacy of Samiullah Khan, Pakistan’s legendary "Flying Horse," whose breathtaking speed and artistry redefined hockey. From Olympic glory to World Cup triumphs, his story is one of myth, movement, and magic.
May 04, 2025 Algerian authorities suspend Echorouk News TV for 10 days after it used a racist slur against African migrants. ANIRA demands an apology, calling it a violation of human dignity.
May 04, 2025 NCHR and MMfD launch a journalism fellowship to train reporters on digital rights & gender inclusion in Pakistan. Supported by UNESCO, this initiative aims to bridge the gender digital divide. Apply by May 15, 2025!
April 23, 2025 Discover Dr. Nauman Niaz’s In A Different Realm: Story of Quadruple & Triple Centuries 1876–2025, a profound exploration of cricket's most monumental innings, blending historical analysis with poetic narrative.