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IFJ launches global campaign to promote International Press Card

 JournalismPakistan.com |  Published: 26 June 2015

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IFJ launches global campaign to promote International Press Card
The International Federation of Journalists has initiated a global campaign to enhance awareness and recognition of the International Press Card. This initiative aims to provide better protection for journalists operating internationally.

The International Federation of Journalists (IFJ) Friday launched an international campaign to promote the International Press Card (IPC), a global press pass delivered by the Federation and widely recognized by public officials in more than 134 countries.

“Telling the truth too often comes at a price and journalists deserve the best protection when travelling overseas as well as when reporting on the ground,” says IFJ President Jim Boumelha. “The IFJ International Press card is an instantly and internationally recognizable professional identification .

It has helped many of our colleagues get out of tricky situations in dealing with soldiers, police or officials.” First launched in 1927 at the IFJ’s second World Congress in Dijon, France, the IPC is the oldest and most reputable identification for working journalists across the globe.

The IFJ International Press Card is only delivered to bona fide journalists and media staff, both employed and independent, who are members of professional organizations. “The IPC is not only about safety and recognition of professional journalists, “ adds Boumelha.

“It is also a symbol of solidarity amongst media professionals and a commitment to the ethical standards that the IFJ abides by.” In the upcoming months, the IFJ will launch a series of promotion activities around the IPC and its new slogan “the IPC gets you where the story takes you.” Individual journalists who are members of one of the IFJ affiliates can order a card through their representative organization. - IFJ

KEY POINTS:

  • The IFJ launched a campaign for the International Press Card (IPC).
  • IPC is recognized in over 134 countries and aids journalists in dangerous situations.
  • Only bona fide journalists and media staff can obtain the IPC.
  • The IPC stands as a symbol of solidarity among media professionals.
  • Promotion activities for the IPC will commence in the upcoming months.

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