Who doesn't want publicity! Outreach is everything. If you are not equipped to put the latest developments, achievements or successes of your organization on paper in the most potent way, there is little chance your effort will appeal to the media. There is possibility of your press release being unceremoniously trashed.
Over 50 percent of press releases that land on the newsdesk are tossed into the bin. They are either not well written, are too long, or too short - and the cardinal sin of all - they are often written in Urdu, and sent to English language newspapers hoping it gets published. It never will!
To avoid this from happening, a press release needs to be drafted in such a manner it becomes impossible for the newsdesk to throw it away. A good press release is vital in highlighting the work of your organization but only if it follows certain pattern and adheres to the discipline and flow.
JournalismPakistan.com specializes in writing professional press releases, ones that get published.
Email us for a quote: firstname.lastname@example.org
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Office address: Ovais Center, Main PWD Road, National Police Foundation, O-9, Islamabad, Pakistan.
Daily Times, November 13, 2016
Have you noticed how people who are not married are always being asked when they will settle down? Like sediment or that sticky residue at the bottom of the coffee cup. I have never understood why marriage is seen as settling down. On the contrary after the wedding is over and the guests have gone and you are stuck with five photo f ...Read more...
The Pakistan Times started regular (eight-page) publication from 4 February 1947.
In 2002, an ordinance was issued by the military government of General Pervez Musharraf to set up the Pakistan Electronic Media Regulatory Authority (PEMRA) to “facilitate and regulate” private electronic media.